El Toro
Machine Details
Manufacturer

Bally
Year
1963
Technology Era
Electro-Mechanical (EM)
Machine Description
Content Under Review
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Support Our WorkEl Toro was a Spanish-themed electro-mechanical pinball machine manufactured by Bally in the early 1960s, capturing the excitement and pageantry of bullfighting that was particularly popular in American culture during this period. The machine's theme capitalized on the exotic appeal of Spanish traditions and the dramatic spectacle of the matador.
The playfield design featured classic elements of early 1960s pinball, with the signature bull and matador artwork dominating the backglass. The game likely included standard mechanical features of the era such as pop bumpers, kick-out holes, and scoring rollovers. As with most electro-mechanical games of this period, the scoring would have been displayed through mechanical reels visible in the backglass.
While not one of Bally's most famous titles, El Toro represents an important example of how pinball manufacturers of the early 1960s incorporated cultural themes into their machines to attract players. The game emerged during a significant period in pinball history, as manufacturers were increasingly sophisticated in their use of themes and mechanical innovations, yet before the electronic revolution that would transform the industry in the late 1970s.