Gizmo
Gizmo Preview Image
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Support Our WorkGizmo, released by D. Gottlieb & Co. in 1974, represents a classic example of electro-mechanical pinball design from the mid-1970s. This machine emerged during a pivotal period when pinball was experiencing strong competition from the rising video game industry, yet continued to maintain its dedicated following through innovative mechanical designs and engaging gameplay features.
The machine's design philosophy embraced the mechanical complexity suggested by its name 'Gizmo,' featuring an array of moving targets, pop bumpers, and mechanical switches that were characteristic of the era. The playfield likely incorporated the period-typical elements such as drop targets, rollovers, and spinning targets, all driven by the sophisticated electro-mechanical systems that predated the solid-state revolution.
While not one of Gottlieb's most famous titles, Gizmo represented the company's commitment to quality manufacturing and reliable gameplay mechanics that made them an industry leader. The machine would have featured the distinctive chimes and bells characteristic of electro-mechanical machines, rather than the electronic sounds that would become common in later years.
As with many EM games of this period, Gizmo would have been produced in moderate numbers, though exact production figures are not well documented. The machine serves as a historical snapshot of pinball design just before the industry's transition to solid-state electronics, which would fundamentally change how pinball machines were designed and played.